I enjoy the story telling aspect of zines. My zines tend to be more story oriented with an underlying message based on real life experiences. I also focus on sequential imagery, I try to tell stories through imagery and panels. My goal is to make content for everyone by creating stories anyone can relate to.
Sometimes I forget that zine making doesn't have any rules. I find myself getting lost in detail or over thinking, and it leads me to thinking I did something wrong. I have to constantly remind myself you can't go wrong in zine making and it's a really open form of expression.
Zine making is important because it gives other artist the chance to connect with one another, while also supporting other artist. It also gives artist the artistic license to do whatever it is they want, the artist are essentially their own boss and can take their zine in any direction they would like.
Go for it! There are no rules, you can be as detailed or as loose as you want. Unless it is harmful to others, nothing is really off limits, I've seen zines with full on illustrations and I have seen zines with text only. It is all about finding what you are interested in.